Strategic partnerships: Lessons from the field – Case studies
Learn from two case studies of companies – a health care company and a scientific literature information organization – that sell information products on a subscription basis, and apply strategic partnerships in different ways.
In Strategic Partnerships: Lessons from the Field: Case Studies, follow the journeys of Patient Diagnostic Corp. and the Academy for Scientific Research as they apply the six-step strategic partnership process and learn about the following essential stages:
- strategic assessment
- planning
- engagement
- execution
- governance
- termination considerations